Marketing · Operations · Real Estate

Clear ideas,
beautifully
executed.

I turn complex marketing needs into thoughtful campaigns, polished collateral, and repeatable systems that help teams move with confidence.

View selected work

Aerial view of Santa Monica’s Ocean Park neighborhood, coastline, and pier

Black and white real estate editorial social media cover

Green, gold, and cream holiday campaign artwork

Santa Monica · 2025 · Portfolio archive

50+

Residential property launches supported

$1.5k+

Vendor credits recovered through a new audit process

95%

Reduction in missing inventory through operational controls

Selected work

Design that earns
its place.

A selection of residential and commercial real estate marketing, editorial campaigns, and the systems behind them.

Property marketing flyer for 2333 22nd Street in Santa Monica

Property marketing · Residential

2333 22nd Street
property launch

A coordinated listing and sold-property campaign for a Spanish-style residence in Santa Monica’s Sunset Park, translating property photography and details into polished print and digital marketing.

Contribution: Campaign production, layout, MLS quality control, email and print coordination, and buyer access
Deliverables: Property flyer, email assets, listing graphics, sold-property marketing
Context: Sold during my tenure and part of approximately 50 residential launches supported

Luxury residential · Campaign system

9242 Nightingale Drive
launch to sale

A full campaign arc for a landmark mid-century residence in the Bird Streets, carrying its distinctive architecture and city-to-ocean views from just-listed marketing through the final sold announcement.

Contribution: Campaign production, layout, listing copy, email and print coordination, and on-site inspection access
Deliverables: Property flyer, listing email, in-escrow update, just-sold campaign
Context: $7.995M Bird Streets listing marketed through a complete sales cycle

Just Sold campaign for 9242 Nightingale Drive

Property flyer for 9242 Nightingale Drive in the Bird Streets

2025 Maurice and Rustad holiday campaign

Brand campaign 03

A seasonal system with a point of view.

A richly textured holiday direction balancing warmth, inclusivity, and a restrained luxury sensibility across print touchpoints.

Editorial + social 04

Market insight, made readable.

Editorial assets built to turn nuanced housing-market topics into direct, audience-friendly email and social campaigns.

Multifamily real estate · Print + field support

3744 Delmas Terrace
offering memorandum

An investor-ready presentation for a nine-unit Palms multifamily property that sold during my time with Maurice & Rustad. I created the memorandum and supported the sale in the field, including providing prospective-buyer access during multiple visits.

Document design and production
Property and neighborhood research
Map and investment-data presentation
Buyer access and on-site field support

Cover of the 3744 Delmas Terrace offering memorandum

Marketing operations · Process design

Good work deserves
a good system.

Behind the visible work, I developed reusable workflows for listing launches, sold-property campaigns, newsletters, email blasts, postcards, and building outreach—reducing missed steps and making recurring work easier to run.

01Brief

02Build

03Review

04Launch

05Audit

One related audit process recovered more than $1,500 in overlooked marketing credits.

About

A marketer’s eye.
An operator’s mind.

I’m Jose Ponce, a Los Angeles–based marketing and operations professional with experience across residential real estate, commercial real estate, digital campaigns, and business operations.

I’m at my best where design and execution meet: shaping the message, building the assets, checking the details, and improving the process for next time. My work is grounded in clear communication, careful production, and genuine curiosity about how teams can work better.

Focus

Real estate marketing
Marketing operations
Process improvement
Project coordination

Tools

Adobe Creative Suite
Microsoft 365
MLS + SLIMM
Canva + Mailchimp

Let’s work together

Have a role or
project in mind?

jose@joseponce.com

Clear ideas, beautifully executed.

Design that earnsits place.

2333 22nd Streetproperty launch

9242 Nightingale Drivelaunch to sale